Reach Beyond The Usual Suspects
Citizens’ Panels provide a statistically accurate representative sample of a given community, with that unique community’s demographics in mind. This allows you to overcome communications barriers, in order to inform and gather feedback from all of your community’s key stakeholder groups.
Get the social license to act
What Are Citizens' Panels?
Using a variety of online and offline media, our process allows you to reach a cross-section of community members. This process ensures fair and accurate results that are representative of your population, and helps identify the least polarizing policy options.
Engage Your Community
How does it work?
We turn the content from your engagement process into micro-targeted content for sharing on our existing networks, social media channels, and other forms of public outreach and advertising. This is not communications consulting (although we are also available to provide strategic consulting as well, contact us to discuss details).
We coordinate our efforts with those of your local government’s communications and engagement teams and deliver our content independently as a third party helping to facilitate the process. We do ongoing engagement across Canada and the United States as well as elsewhere in the world on a variety of issues with different partners.
We solve your engagement challenges
Get Comprehensive, actionable reports ready to be shared
Get a best-of-industry report that you can easily present to your stakeholders and your community.
Create an inclusive, two-way dialogue with your community
Citizens' Panels will help you build a mailing list of residents that are looking forward to hearing from you.
Get the social license to act, & find solutions that work for everyone
Citizens' Panels help educate and empower residents. Real-time results build trust and transparency.
what our clients have to say
our work inspires Communities
Schedule a free 1-on-1 Consultation with our team of Engagement Experts
Frequently Asked Questions
Prices depend on the size of your city and the nature of the kind of engagement you want to do. We do an assessment of your unique community, and depending on the level of statistical accuracy you’re looking to achieve, we’ll propose pricing on minimum, medium and maximum sized engagements.
If you’d like to book a free consultation and obtain a quote, you can book a time with our sales team here. We’ll be looking forward to hearing from you!
- Coordinating efforts with your communications staff to identify local community groups, and assess census data to better understand your unique community make up, views, and objectives.
- Create and execute an offline and online marketing campaign specifically micro-targeted towards hard-to-reach community groups, encouraging traditionally under-represented residents to engage. We get as close to a representative sample as possible using these communications strategies.
- After everyone has participated, we then strengthen our representative sample by adjusting the weight of votes based on the demographic data provided by participants. Using the community’s most up-to-date census data, we reweight results so that important community subgroups are being represented proportionally.