Case Study

Prospects UK

STAFF STRATEGY SHAPING

Short Case Study

Need

Include the needs and knowledge of staff into strategic policy direction for social media

Outcome

Creation of a cohesive policy framework

Ethelo’s platform helped a large UK-based training organization select and prioritize a series of activities as part of its ongoing social media strategy. The objective was to identify a set of solutions that would have the greatest and most coherent overall impact. The Prospects Group provides customized training solutions that reach over half a million people each year. With over 1,400 people, Prospects is one of the largest employee owned companies in the UK.

Really impressive tool. Overall we have found it useful and helpful to our discussion and decision making. 

Michael Larbalestier
Director of Digital Business Innovation
Prospects Personnel Management